Media has always embraced Information Technology (IT) as it dramatically evolved over the years. From online presence to mobile apps and now to virtual reality, journalism is truly exploring the potential of technology in spreading the message in amazing and unique ways.
Previously you could only read, listen or watch news, now with virtual reality technology you can experience real life events like never before. Immersive journalism recreates real life news events in virtual reality with extreme accuracy, these VR reports, news stories and documentaries really have the potential to take journalism to the next level.
Immersive journalism is all about using virtual reality technology to create immersive content, this immersive content can be in the form of recreated news events, stories or documentaries. As this immersive content is presented to the audience in VR, it is not possible to experience immersive journalism without a mobile VR headset. In order to experience this immersive journalism, audience should at least have a Google cardboard VR or a more enhanced VR headset like the Gear VR. Therefore in order to create audience for immersive journalism some of the leading media giants have already started awareness campaigns. The New York Times for example is giving away 300,000 free Google cardboard VR headsets to its subscribers so that they could create enough audience for their new immersive journalism section. Similarly, The Guardian recently created their first immersive project titled “6×9: A virtual experience of solitary confinement” indicating that they have also embraced the new medium of immersive journalism. With some of the top news organizations taking the lead, others around the world are likely to follow soon.
Previously you could only read, listen or watch news, now with virtual reality technology you can experience real life events like never before. Immersive journalism recreates real life news events in virtual reality with extreme accuracy, these VR reports, news stories and documentaries really have the potential to take journalism to the next level.
Immersive journalism is all about using virtual reality technology to create immersive content, this immersive content can be in the form of recreated news events, stories or documentaries. As this immersive content is presented to the audience in VR, it is not possible to experience immersive journalism without a mobile VR headset. In order to experience this immersive journalism, audience should at least have a Google cardboard VR or a more enhanced VR headset like the Gear VR. Therefore in order to create audience for immersive journalism some of the leading media giants have already started awareness campaigns. The New York Times for example is giving away 300,000 free Google cardboard VR headsets to its subscribers so that they could create enough audience for their new immersive journalism section. Similarly, The Guardian recently created their first immersive project titled “6×9: A virtual experience of solitary confinement” indicating that they have also embraced the new medium of immersive journalism. With some of the top news organizations taking the lead, others around the world are likely to follow soon.
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| Image source: engadet.com |